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2010.07.05

JB Press features policy proposal by Prof. Yasui's study group

JB Press, one of the largest web-only media companies, featured “Insurance industry in 2020,” a six-part series of insurance policy proposals on their website from July 5 to 12. Shunpokai, a study group chaired by Prof. Toshiyuki Yasui, consists of a dozen young savvy insurance professionals who have been meeting regularly after work for over a year to discuss which strategies the insurance industry should take as part of the core growth strategies being considered by Japan’s financial industry.
The first segment introduced familiar system thinking methodologies in SDM, including the importance of a systems approach and growth analysis using the competitive intelligence method. In later segments, innovative analyses and proposals, such as insurance sales over cell phone channels, were proposed and the possibility of exporting Japanese insurance systems was discussed.

 

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